, Online Press Release from Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina
Food, Beverages & Restaurant(Food Industry)
Filter PR by
Mezzan Holding KSC Rolls out MEXITA Product Line to Gulf Markets
Mezzan Holding KSC Rolls out MEXITA Product Line to Gulf Markets

The tortilla chip line is now available in Kuwait, UAE, KSA, and Qatar

Saudi, December 15, 2020 -- Mezzan Holding KSC’s (BKSC: Mezzan) fully-owned subsidiary has rolled out its MEXITA tortilla chip product line across Gulf markets including UAE, KSA and Qatar, following the success of the brand in Kuwait. The full product range is now available at hypermarkets, supermarkets, minimarts and other retailers.

The MEXITA product line is managed by KITCO (Kuwait Indo Trading Company W.L.L.), a fully-owned subsidiary of Mezzan Holding. KITCO is a leading producer and distributor of a wide variety of salty snacks in the Gulf region including natural potato chips, corn puffs, tortilla chips, gourmet snacks, veggie chips and much more.

Mezzan Holding CEO, Mr. Garry Walsh said: “Following the success of other KITCO products in the Gulf, we are now gradually widening KITCO’s reach in the region and transforming KITCO into a household name loved by consumers of all ages and tastes. This expansion opens up MEXITA’s access to new markets and consumers, and enables us to take full advantage of Mezzan’s current capabilities and regional operations. KITCO is recognized as the number one brand in Kuwait in the salty snack category and we look forward to building on the strength of the brand’s legacy and seeing its popularity grow in our other operational markets.”

With a new brand identity and packaging, MEXITA’s product line of tortilla chips, has flavors specifically designed for local palettes. Two new flavors, Hot Chili & Lime and Sweet Chili Pepper, join the company’s current line which include Nacho Cheese and Sweet & Sour. MEXITA tortilla chips are made of all natural ingredients and contain no artificial colors, no preservatives, zero grams of trans fat, and are PHO-free. 

Mezzan operates state-of-the-art production facilities in Kuwait, Qatar, the UAE, KSA and Afghanistan, and operates some of the largest warehouses and storage facilities in the Gulf region. Mezzan’s subsidiaries’ currently manufacture and distribute over 34,000 SKUs for leading global brands across the region.

Posted by : Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina PR Network Editorial Team
Viewed 2266 times
PR Category : Food Industry
Posted on : Tuesday, December 15, 2020  4:34:00 PM UAE local time (GMT+4)
Email this article Print this article

Share this article with your friends and followers
Back to Section Home

Related Stories

Most Viewed Press Release posted in the last 7 days
Parmigiani Fleurier Celebrates the Festive Season With Tonda Reine De Mai [24215-Views]
Sephora Collection and Exclusive Brands Fall 2020 Launches [22230-Views]
Rediscover the Joy of Life With Mouawad Festive Rings Celebrate Love and Positivity This Holiday Sea... [19065-Views]
Be the Star of the Season [18278-Views]
Natalie Sallaum [18097-Views]
The Mouawad Diamond Impact Fund and Miss Universe Join Forces for a Powerful Message of Unity [16744-Views]
Parmigiani Fleurier Salutes the Spirit of Valentine's Day with Tonda Reine de Mai [15924-Views]
Beauty Nation [14481-Views]
KIRIN Collection SS20 Peggy Gou Presents KRAVE [13911-Views]
Add Extra Sparkle to Your Holidays With Make Up for Ever's 2020 Holiday Collection [12300-Views]
Rediscover the Joy of Life with Mouawad Festive Rings [11623-Views]
GROHE SmartControl Kitchen Receives most Design Awards in 2020 [10754-Views]
New LG Instaview Refrigerators Demonstrate Hygiene Innovation at CES 2021 [10332-Views]
Herbal Essences Taps into Nature's most Powerful Ingredients with the new Potent Aloe Vera Haircare ... [10201-Views]
Is your business ready to face Pandemic and Pandemic like situation? [9787-Views]
AIGNER Haute Couture Jewellery Collection CHIARA [9758-Views]
The Most Inclusive Range of Primers to Offer 24hr Correction for Any Skin Type, Any Skin Tone [9459-Views]
Unique Spatial Sound Technologies for Ambient Room-filling Sound with Sony's Latest Premium Wireless... [8462-Views]
A Warm Summer Rain in Winter: The New Head Shower GROHE Tempesta 250 [8401-Views]
P&G Commits to 2,021 Acts of Good in 2021 and Inspires Millions through Lead with Love Campaign [8327-Views]
RSS Facebook Twitter LinkedDin
Top Sections
Top Stories