SaudiArabiaPR.com, Online Press Release from Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina
 
Food, Beverages & Restaurant(Food Industry)
Filter PR by
  
Mezzan Holding KSC Rolls out MEXITA Product Line to Gulf Markets
 
Mezzan Holding KSC Rolls out MEXITA Product Line to Gulf Markets

The tortilla chip line is now available in Kuwait, UAE, KSA, and Qatar

Saudi, December 15, 2020 -- Mezzan Holding KSC’s (BKSC: Mezzan) fully-owned subsidiary has rolled out its MEXITA tortilla chip product line across Gulf markets including UAE, KSA and Qatar, following the success of the brand in Kuwait. The full product range is now available at hypermarkets, supermarkets, minimarts and other retailers.

The MEXITA product line is managed by KITCO (Kuwait Indo Trading Company W.L.L.), a fully-owned subsidiary of Mezzan Holding. KITCO is a leading producer and distributor of a wide variety of salty snacks in the Gulf region including natural potato chips, corn puffs, tortilla chips, gourmet snacks, veggie chips and much more.

Mezzan Holding CEO, Mr. Garry Walsh said: “Following the success of other KITCO products in the Gulf, we are now gradually widening KITCO’s reach in the region and transforming KITCO into a household name loved by consumers of all ages and tastes. This expansion opens up MEXITA’s access to new markets and consumers, and enables us to take full advantage of Mezzan’s current capabilities and regional operations. KITCO is recognized as the number one brand in Kuwait in the salty snack category and we look forward to building on the strength of the brand’s legacy and seeing its popularity grow in our other operational markets.”

With a new brand identity and packaging, MEXITA’s product line of tortilla chips, has flavors specifically designed for local palettes. Two new flavors, Hot Chili & Lime and Sweet Chili Pepper, join the company’s current line which include Nacho Cheese and Sweet & Sour. MEXITA tortilla chips are made of all natural ingredients and contain no artificial colors, no preservatives, zero grams of trans fat, and are PHO-free. 

Mezzan operates state-of-the-art production facilities in Kuwait, Qatar, the UAE, KSA and Afghanistan, and operates some of the largest warehouses and storage facilities in the Gulf region. Mezzan’s subsidiaries’ currently manufacture and distribute over 34,000 SKUs for leading global brands across the region.


Posted by : Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina PR Network Editorial Team
Viewed 16189 times
PR Category : Food Industry
Posted on : Tuesday, December 15, 2020  4:34:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of SaudiArabiaPR.com.
Previous Story : Fresh Del Monte Rolls Out its Latest E-commerce Store in KSA
Next Story : Tech Startup FOODICS Launches A US$100m Micro Loan Fund To S...
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories



 
 
Most Viewed Press Release posted in the last 7 days
Pandora Introduces New Limited-Edition Charm in Support of Unicef [8821-Views]
M•A•C Cosmetics News: M•A•C X Rosalia [8700-Views]
Oral-B iO™, The Biggest Innovation in Oral Care History [8669-Views]
Big Crown ProPilot Big Date Bronze- Flair Time [7657-Views]
Global Music Stars Relaunch Pandora ME for the Creative Next Generation [7089-Views]
For Every Story, For Every Me [6509-Views]
The Tonda PF Collection- A Purist's Delight for Those in the Know [6475-Views]
New Program for Saudi Arabia Healthcare Professionals Targets Healthcare Management in Qatar [5514-Views]
TURKEY'S Rumeysa Gelgi is warded GUINNESS WORLD RECORDS™ Title for Tallest Woman Living with a Heigh... [5287-Views]
LG Releases Preliminary Earnings For Third-Quarter 2021 [4860-Views]
Kristina Fidelskaya — Spring / Summer 2022 Collection 'Peace' [4479-Views]
Get Festive with Benefit Cosmetics' Advent Calendar [4205-Views]
To the Moon and Back: Pandora's new Moments Collection Celebrates Togetherness this Season [4201-Views]
SHINE INTO THE LIGHT by Hanan Al Najadah [4171-Views]
Records to Bounce, Flip and Soar for Guinness World Records Day 2021 [3612-Views]
TCS Saudi Arabia Wins World Leadership Congress Award [3120-Views]
New Ninjamas Nighttime Bedwetting Underwear Helps Kids To Conquer The Night [3004-Views]
Pandora and World-Renowned Author, Nadia Owusu, Release a Collection of Festive Stories to Celebrate... [2807-Views]
ASTRONEF is a New mechanical Masterpiece Presented by Ateliers Louis Moinet [2722-Views]
LG Honored With 24 Awards for Innovation Ahead of CES 2022 [2715-Views]
 
RSS Facebook Twitter LinkedDin SaudiArabiaPR.com on Instagram
 
Top Sections
 
Top Stories