SaudiArabiaPR.com, Online Press Release from Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina
 
Apparels, Shoes and Eyewear(Fashion)
Filter PR by
  
Marchon Eyewear and G-III Apparel Group Sign Exclusive Global Licensing Agreement For DKNY and Donna Karan New York Eyewear
Marchon Eyewear and G-III Apparel Group Sign Exclusive Global Licensing Agreement For DKNY and Donna Karan New York Eyewear

July 17, 2018:  Marchon Eyewear, Inc. and G-III Apparel Group, Ltd. announced today that they have entered into a long-term exclusive global licensing agreement for DKNY and Donna Karan New York eyewear.

Product introductions under the license agreement will begin with DKNY sun and optical eyewear and rollout globally beginning March 2019. DKNY eyewear will embody the modern appeal of the global lifestyle brand, taking inspiration from DKNY’s iconic sportswear and accessory offerings. Plans are to extend the offering to include Donna Karan New York sun and optical eyewear shortly thereafter.

Jeffrey Goldfarb, Executive Vice President of G-III Apparel Group, said, “Marchon Eyewear’s innovative designs, strong brand portfolio, and global distribution capabilities are a testament to their leadership in this market. Our partnership with Marchon Eyewear is a great example of our ongoing strategy to maximize the worldwide reach of our iconic lifestyle brands, DKNY and Donna Karan New York.”

'We are immensely proud to be collaborating with G-III and DKNY, one of the most admired American fashion brands in the world,' said Nicola Zotta, President and CEO of Marchon Eyewear. “We look forward to crafting unique eyewear collections which exemplify DKNY’s iconic style, as well as to be a part of the brand’s growth and continued legacy of success.” 

The new line is planned to be sold globally in select department stores, specialty stores, and premium sun and optical retailers, as well as in DKNY retail locations and online at DKNY.com.

Marchon Eyewear previously held the eyewear licenses for DKNY and Donna Karan New York from 1999 through 2004.

Posted by : Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina PR Network Editorial Team
Viewed 27872 times
PR Category : Fashion
Posted on : Tuesday, July 17, 2018  12:42:00 PM UAE local time (GMT+4)
Email this article Print this article

Share this article with your friends and followers
NewsVine
Back to Section Home

Related Stories

 
 
Most Viewed Press Release posted in the last 7 days
As if Made from One Piece: GROHE Offers Individual System Solutions for the Entire Work Area Around ... [16490-Views]
Cerruti 1881' [15842-Views]
Saint Honore [14739-Views]
Chloé Launches The New Cloud-shaped “rosie” Sunglasses [11279-Views]
Let Your Style Roar [10799-Views]
Max Mara Resort 2020 Collection [10459-Views]
Festival of Speed Celebrates Aston Martin's Racing History [9463-Views]
Ralph Lauren Presented with an Honorary UK Knighthood [8327-Views]
A year on the road: Saudi Women Create First Women's Car Club in the Kingdom [8307-Views]
Ink Your Lips This Summer With Artist Rouge Ink, Make Up for Ever's New Airlightlip Color [7897-Views]
Sheikh Mansoor Bin Mohammed crowns Saudi Driving School as NAS Futsal Champions' [6375-Views]
Al Ain International Airport welcomes daily flights to Jeddah during Ramadan [6134-Views]
Saudi Arabia's Ministry of Energy, Industry and Mineral Resources signs a contract announcing major ... [5970-Views]
Genesis G70 Wins Best Luxury Sedan Award [4990-Views]
Aston Martin Valkyrie Wows Crowds on Public Debut at Silverstone [4932-Views]
Siemens to supply power equipment and services for 840 MW power plant in Iraq [4867-Views]
Sports Collection - Autumn Winter 2019 [4768-Views]
Global Cinema Chain, Cinépolis, Announces Six New Cinema Locations in the Kingdom of Saudi Arabia [3784-Views]
Ralph Lauren at The Championships, Wimbledon – Sunday 14th July [3780-Views]
Redtag's Ramadan Bonanza Winners [3313-Views]
 
RSS Facebook Twitter LinkedDin
 
Top Sections
 
Top Stories