, Online Press Release from Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina
Business, Banking and Investments(Banking & Investments)
Filter PR by
Google brings its Flagship Event, Google Marketing Live, to the Kingdom
AI in PerformanceMax, automatically generated creative assets and Merchant Centre Next available in the Kingdom
  •  Google announces availability of enhanced PerformanceMax experience with artificial intelligence, AI powered creative assets and Merchant Centre Next in the Kingdom
  •  Google Marketing Live is held in Mountain View (Google’s global headquarters), Dublin (Google’s Europe, Middle East & Africa headquarters) and for the first time this year, in Saudi Arabia in Riyadh. 
7 June 2023 (Riyadh) Google held its flagship event for Ads and Commerce, Google Marketing Live in Saudi Arabia today in Riyadh and announced a range of new AI-powered solutions to benefit advertisers and shared new insights about consumers in the Kingdom. 
The  annual event showcased Google’s latest ads product innovations and new features on Search and Maps, brought together global and regional executives from Google and leaders from the Middle East and North Africa’s business and marketing community to discuss the future of business with artificial intelligence (AI). 
Google also announced the availability of a range of AI powered features and products in the Kingdom, including an enhanced experience with PerformanceMax using AI, automatically created assets and Merchant Centre Next. Automatically Created Assets will help advertisers to generate and adapt ads in real time so advertisements are more relevant to customers using landing pages and query context.  Likewise, AI is coming to Performance Max, a goal-based campaign type that allows advertisers to access their Google Ads inventory from a single campaign. Performance Max will now use generative media models and large language learning models (LLMs) to generate professional grade creatives across YouTube, Display and Search with minimal information.
Google also announced the availability of  Merchant Center Next in the Kingdom- a new onboarding experience for merchants of all sizes that makes it easier to manage online and offline products and business information. The updates include simplified onboarding and product upload and management, seamless ads integration and  holistic reporting.
Commenting on the event, Anthony Nakache, Managing Director for Google in the Middle East & North Africa said “We’re excited to host Google Marketing Live in Riyadh for the first time. Google’s presence here today is a testament to our commitment to supporting businesses in the Kingdom and their digital growth. AI has long been the cornerstone of Google’s products and services and we’re excited to announce new AI-powered features such as AI in PerformanceMax and Automatically Created Assets for businesses in Saudi Arabia to help drive better performance and reach more customers” 
Google Marketing Live is an annual event that showcases Google’s latest ads products innovation. The event was held in Riyadh for the first time this year, in addition to Mountain View, Google’s global headquarters and Dublin, Google’s Europe Middle East and Africa headquarters.

Posted by : Saudi Arabia,Riyadh, Jeddah, Dammam, Meccca and Medina PR Network Editorial Team
Viewed 4910 times
PR Category : Banking & Investments
Posted on : Wednesday, June 7, 2023  5:24:00 PM UAE local time (GMT+4)
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of
Previous Story : Building Leisure Buildings Launched in Saudi Arabia
Next Story : Bupa Arabia Opens New Offices in Riyadh
Email this article Print this article

Share this article with your friends and followers
Back to Section Home

Related Stories

Most Viewed Press Release posted in the last 7 days
Formula E and Unicef to Auction Unique Sculpture Made from Broken Race Car Parts [2196-Views]
Make Beauty Fun: Embrace Your Unique Charm and Creativity [2154-Views]
Newly-Crowned Formula E Champion Jake Dennis says Gen3 Car Suited his Driving Style [2148-Views]
Celebs Parade the 2023 Hankook London E-Prix Grid as Jake Dennis Becomes First British Formula E Wor... [2073-Views]
Aviation and Morocco Earthquake Relief Efforts [1866-Views]
Trina Solar Empowers Saudi Arabian Desalination Plant with Vertex N 700W+ Series Modules [1768-Views]
Saudi Maritime Congress Endorsed by Global Shipping Community [1605-Views]
Formula E Highlights ‘Race to Road' Technology Transfer for World EV Day [1488-Views]
Emirates Increases Flights to Riyadh for Saudi National Day [1148-Views]
Own Your Magic! Elevate the Every Day to Magic with Spring/Summer Make-up by Catrice [1093-Views]
Saudi Health & Post Service Transport Blood via Drones [1005-Views]
Xiaomi Announces Global launch of Xiaomi 13T Series [845-Views]
TikTok Drives Impact for Mondelez in Saudi Arabia [818-Views]
Assouline Releases ‘AlUla Ever' – A Stylish Tribute to the Ancient Oasis City's Multi-Faceted Appeal [810-Views]
W7Worldwide's Video Celebrates Saudi Arabian Youth's Role in National Development [770-Views]
ACWA Power Reports Robust Results for the First Half of 2023 [761-Views]
Unmissable Offers at Hilton Riyadh Hotel & Residences this August [748-Views]
The Royal Commission for AlUla Wins a SAG Award (GIS) [729-Views]
Samsung Galaxy Z Fold 5: Between High Productivity and Big Screen [724-Views]
"Lipton” Products in the Middle East Are Completely Safe and Fit for Consumption [717-Views]
RSS Facebook Twitter LinkedDin on Instagram
Top Sections
Top Stories