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Amazon Joins Forces with MTE (MENATECH) to Expand Amazon UNIVERSITY Esports to UAE and KSA

19 January 2022 - Amazon in Saudi Arabia and the UAE joins forces with MTE (MENATech), a GGTech Entertainment Group company to launch Amazon UNIVERSITY Esports, the UAE and the Kingdom of Saudi Arabia’s first educational esports league.   Amazon’s involvement in the tournament across the UAE and Saudi Arabia will help upscale the competition, increasing visibility and growth opportunities for players, in addition to providing exciting prizes and resources for participating teams. The agreement between Amazon and MENATech follows a first season in which the esports competitive series hosted teams from more than 130 universities across the Middle East and North Africa (MENA) region.  The University Esports Project, which brings students together to compete for their universities in esports leagues, has ......read more

Formula E and Mobily Announce Partnership with the Diriyah E-Prix in Support of Sustainability in Sports

RIYADH, Saudi Arabia. 18 January 2022:   Formula E and Etihad Etisalat Co (Mobily) have today announced a new partnership with the Diriyah E-Prix races of the ABB FIA Formula E World Championship, beginning with the upcoming double-header race weekend on 28 and 29 January, in support of sustainability in sports. The partnership reflects Mobily’s commitment to support and encourage sustainability as part of the company’s wider strategy to enable an environmentally aware society across every aspect of life, and the Diriyah E-Prix is the best example of how sports can follow sustainability measures and deliver experiences like no other. Formula E fans in Saudi Arabia will be able to access original Formula E mobile content throughout the season on Mobily’s fast and secure network, unlocking ......read more

Golf Saudi Shortlisted in 2022 Sports Podcast Awards

‘Power of the Game’ podcast which gives listeners the chance to hear more about Saudi Arabia’s growing reputation as golf’s most dynamic market nominated for coveted award 18 January, 2022, Riyadh, Saudi Arabia: Golf Saudi’s ‘Power of the Game’ podcast has been shortlisted alongside some of the top names in the sports podcasting world ahead of this year’s Sports Podcast Awards.  The inaugural awards which have been launched to honour the work of the very best that the global sports audio community has to offer will take place in March of this year after a rigorous judging process is concluded.  The ‘Power of the Game’ podcast was launch almost two years ago in 2020 for listeners interested in the rapid development of golf in Saudi Arabia. The podcast series ......read more

BRX Trio Stage Top Ten Show As Dakar Heads for Finish

Loeb ensures Al Attiyah is left with tense last day test 14, January, 2022: Bahrain Raid Xtreme secured a trio of top ten stage finishes in the Dakar Rally as Nasser Al Attiyah was left to face a tense last day test before securing a fourth triumph in the event. Sebastien Loeb initially recorded the second fastest time on the 346-km penultimate stage around the south-western town of Bisha as he looked to reinforce his challenge at the wheel of BRX Prodrive Hunter in second place overall. A five-minute penalty later imposed after he braked late going into a speed control zone dropped the nine-times World Rally Champion Loeb and Fabian Lurquin to eighth on the day, which they ended 33 mins 19 secs adrift of overall leader Al Attiyah. With Carlos Sainz setting the fastest time on the stage, the two other BRX cars also ......read more

Faisal Salhab Wins Sixth Edition Of The Saudi Open

Victory Sees Saudi National Team Player Qualify For 2022 Saudi International powered by SoftBank Investment Advisers 13 December, 2021, Riyadh, Saudi Arabia: Leading Saudi amateur golfer Faisal Salhab was this weekend crowned champion of the sixth edition of the Saudi Open. Collecting his trophy during a special prize giving ceremony organised by Golf Saudi, the Saudi Golf Federation and Riyadh Golf Club, Salhab finished head and shoulders ahead of his fellow competitors by posting an overall score of 205 (11 under par) over three rounds.  The tournament was open to all professional and amateur golf players in the Middle East and North Africa who are registered with any golf club and saw 88 players from more than 27 countries compete over the weekend. A cut was held at the end of day two, from which 60 players went forward to ......read more

Sixth Edition Of The Saudi Open Gets Underway

Tournament to take place at Riyadh Golf Club between 9th – 11th December 09 December, 2021, Riyadh, Saudi Arabia: Prince Khalid bin Saud Al-Faisal, advisor to the Saudi Golf Federation and Mohammed Al-Issa, Executive Manager of the Saudi Golf Federation both oversaw the launch of the sixth Saudi Open Golf Championship today. The tournament is due to get underway tomorrow between 9th - 11th December at Riyadh Golf Club. Participation in the tournament will be open to all professional and amateur golf players in the Middle East and North Africa who are registered with any golf club. The tournament is expected to receive wide interest from golf fans inside and outside the Kingdom. The Saudi Open will see the participation of the most prominent players from the G.C.C and Arab countries, in addition to Saudi Arabia’s ......read more

Jeddah Corniche Circuit Nears Completion Ahead of the Inaugural FORMULA 1 STC SAUDI ARABIAN GRAND PRIX 2021

World’s fastest and longest circuit due for completion in days, with construction of F1®’s newest track set to be finalised in record time.   Jeddah, Saudi Arabia – November 21, 2021:   With just two weeks to go until the inaugural FORMULA 1 STC SAUDI ARABIAN GRAND PRIX 2021 makes its long-awaited debut, anticipation is beginning to rise for the moment the world’s greatest drivers will take on the formidable challenge of the world’s fastest and longest street track, the Jeddah Corniche Circuit.     Set to host the penultimate round of this year’s enthralling Formula 1® season, the newest race on the calendar is readying itself to play host to a titanic title battle for the ages between seven-time World Champion Lewis Hamilton & the young pretender to his ......read more

Records to Bounce, Flip and Soar for Guinness World Records Day 2021

Records up for grabs globally include:   • Pan Arab: Most single leg backward somersaults in 30 seconds - 12   • UK: Farthest backflip between two horizontal bars - 6 metres    • USA: Most double 'around the world' ball control tricks in one minute – 24 & Most sit-down football crossovers in 30 seconds (female) – 62   • CHINA: Fastest time to pull a car 50 metres walking on hands - 1 minute 13.27 seconds   • JAPAN: Most BMX time machines in 30 seconds...45     18, November 2021 - Guinness World Records today celebrates the eighteenth annual GWR Day. Celebrating the theme of Super Skills, record-breaking hopefuls from across the globe have put on a jaw-dropping display of dedication, persistence and ......read more

New Ninjamas Nighttime Bedwetting Underwear Helps Kids To Conquer The Night

November 17, 2021:  1 in 6 children* experience bedwetting and don’t know that nighttime underwear can have an immediate impact on their confidence and comfort.   While bedwetting is not always a medical concern and children normally grow out of it, it can contribute to feelings of embarrassment and stress for older children and their parents. It has been a difficult period for many children with homeschooling, lockdowns, and added anxiety in every household driven by COVID 19. While many parents think that bedwetting could indicate a regression in their children’s development as a result of their external environment, the reality is that bedwetting is more common than they think, and it is perfectly normal.   The NEW Ninjamas absorbent nighttime underwear is designed to help children conquer the ......read more

Princess Nourah bint Mohammed Al Faisal Impressed By The Uptake In Golf By Saudi Women

The Saudi royal attended the finale of the Aramco Team Series in Jeddah 13 November, 2021, Jeddah, Saudi Arabia: Her Royal Highness Princess Nourah bint Mohammed Al Faisal yesterday visited Royal Greens Golf & Country Club to see for herself the progress Golf Saudi is making in terms of growing participation in female sport in the Kingdom. During her first visit to a golf club, Princess Nourah experienced a golf clinic with two Golf Saudi coaches, whilst watching her cousin His Royal Highness Prince Khalid Al Faisal play in the event as an amateur. Picking up a golf club for the first time, Princess Nourah was impressed and excited by Golf Saudi’s Mass Participation programme and what it meant for the future.  Princess Nourah is an internationally recognised designer and entrepreneur with nearly two decades of ......read more

Emily Kristine Pedersen Triumphs in Saudi Arabia yet again with Team Victory in the $1m Aramco Team Series - Jeddah

• Took two play-off holes against Lydia Hall but Dane kept her cool to bag title for her fourball • Team Pedersen comprised the Dane, Hannah Burke (ENG), Krista Bakker (FIN) & amateur • Slovenia’s Pia Babnik beats Olivia Cowan to Aramco Team Series – Jeddah’s individual title   November 13, 2021: Emily Kristine Pedersen defended her Saudi Arabian team title with a play-off victory in the Aramco Team Series – Jeddah, with Slovenian teenager Pia Babnik bagging the tournament’s individual title. The Dane saw off Wales’ Lydia Hall over two extra holes at Royal Greens Golf & Country Club in King Abdullah Economic City to secure the title for Team Pedersen – the Solheim Cup star, Hannah Burke of England, Finland’s Krista Bakker and Ahmed Al Subaey, the ......read more

Team Georgia Hall with Morocco's Maha Haddioui, India's Diksha Dagar & H.E Yasir Al-Rumayyan lead at the Aramco Team Series – Jeddah

• 19-under par has Team Hall a stroke ahead of Team Ciganda after opening day at Royal Greens • Olivia Cowan (GER) and Hall (ENG) lead in ATS – Jeddah’s individual category, both on -7   November 11, 2021: A captain’s performance from Georgia Hall has given the Major-winner’s team a one-shot lead after Day 1 at the Aramco Team Series – Jeddah.    Team Hall – the 25-year-old, her captain’s draft pick Maha Haddioui of Morocco, Diksha Dagar of India, and H.E Yasir Al-Rumayyan, chairman of Aramco and Golf Saudi, the fourball’s amateur player – carded an opening round of -19 to lead the $1million tournament, which follows last week’s Aramco Saudi Ladies International presented by PIF at Royal Greens Golf & Country Club, King Abdullah ......read more

Lydia Ko Squares Course Record to take Four-Shot lead into the Final Day of the Aramco Saudi Ladies International

November 07, 2021:  A course-record equaling 63 from Lydia Ko has the New Zealander in firm control heading into the final day of the $1million Aramco Saudi Ladies International presented by PIF. The former world #1 carded five birdies on both the front and back nine at Royal Greens Golf & Country Club to lead by four with one round to play. Sitting at -16, the 24-year-old will look to hold off a final day push from Thailand’s Atthaya Thitikul, whose scintillating 65 propelled her into lone second. England’s Alice Hewson sits two further back on -10, with Spaniards Carlota Ciganda and Nuria Iturrioz both on -9. “I played really solid today,” said Ko, who tied Australian Steph Kyriacou’s record low round at Royal Greens. “I missed a short putt for par on three and then went on a ......read more

Alice in Wonderland! England's Hewson Storms into Halfway Lead at the Aramco Saudi Ladies International

November 06, 2021: England’s Alice Hewson stormed to an eight-under-par 64 to lead at the halfway point of the Aramco Saudi Ladies International presented by PIF. The 24-year-old carded six birdies on the back nine to come home in 30, a scintillating return that shaved three strokes off her career best Ladies European Tour round and put her top of the pile with two rounds remaining in King Abdullah Economic City. Hertfordshire-born Hewson said: “I really enjoyed my day today. It didn’t really feel like a 64. I just played every shot as it came and I putted really well. I think I only had 22 putts, so that really helps on these greens.  “I didn’t really put too much pressure on myself. I didn’t drive the best. I was in the rough a little bit more than I might’ve liked but I was ......read more

Lydia Ko and Carlota Ciganda share the lead after Day 1 at the Aramco Saudi Ladies International presented by PIF

November 06, 2021:  New Zealand’s Lydia Ko and Spain’s Carlota Ciganda share the Day 1 lead at the Aramco Saudi Ladies International presented by PIF. Out an hour later than planned following thick morning fog on the Kingdom’s Red Sea coast, former world #1 Ko steamed to a five-under par 67 to hold the solo lunchtime lead at Royal Greens Golf & Country Club. Ciganda, out in the afternoon, wasted no time in closing the gap, carding six birdies en route to a five-under front nine, before a more controlled display round the course’s notoriously windy back nine. The pair sit one ahead of Swedish pair Johanna Gustavsson and Linnea Strom, and Kim Metraux of Switzerland, who are on -4. “I didn’t drive it very well but every time I did miss it, I wasn’t in that much trouble,” ......read more

Saudi Star Al Rajhi, New World Champion Walkner Chase First Wins in Abu Dhabi Desert Challenge

EMSO announces international entry list with three FIA titles in the balance Abu Dhabi, UAE, 2 November, 2021: Saudi Arabia’s top driver Yazeed Al Rajhi and new FIM world bikes champion Matthias Walkner have both set their sights on a maiden victory in the Abu Dhabi Desert Challenge when the event marks its 30th anniversary next week. Partnered by British co-driver Michael Orr in a Toyota Hilux Overdrive, Al Rajhi is aiming for a second triumph in the UAE this year after the pair combined to win the Dubai International Baja back in February.  Austrian KTM star Walkner, who secured this year’s FIM Cross-Country Rallies World Championship with second place in Morocco last month, hopes to go one better as the 2021 series reaches its conclusion in the UAE. The Emirates Motorsports Organization today announced the ......read more

Royal Greens Golf & Country Club Takes Delivery of Snag Equipment

Ahead of the Aramco Saudi Ladies International presented by PIF, Royal Greens Golf & Country Club has partnered with Golf Saudi to use the simplified learning system to introduce juniors to golf 02 November, 2021, Jeddah, Saudi Arabia: Before the start of this Thursday’s Aramco Saudi Ladies International presented by PIF, Royal Greens Golf & Country Club took delivery of the latest generation of Starting New At Golf equipment, as part of Golf Saudi’s plans to use the tournament to attract juniors to the game. Better-known as SNAG, the programme includes all the basics of golf, helping to teach beginners and build-up their skills. SNAG has become popular globally, due to the fact that it can be played both indoors and outdoors, ensuring anyone can learn and anyone can play golf.  In partnership with Golf ......read more

Game's most Exciting and Dynamic New Golf Market Wins Sustainable Legacy Award

30 October, 2021, Dubai - UAE: The World Golf Awards, one of the industry’s most prominent and revered accolades, has awarded Golf Saudi with a Sustainable Legacy Award, during their annual ceremony in Dubai.  The awards which brought together market leaders from more than 40 nations across Africa, Asia, Europe, the Middle East, Latin America, North America and Oceania, was a celebration of the best courses and destinations across the golf industry.  The World Golf Awards recognised Golf Saudi with a Sustainable Legacy Award for their efforts to inspire and encourage a nationwide culture of environmental and ecological innovation throughout all of its ongoing pioneering initiatives. This included Golf Saudi signing-up to a United Nations initiative for sporting organisations in the summer of 2021 aimed at ......read more

Game Changing Ladies First Club Powered by Aramco Returns to Saudi Arabia to Inspire More Women to Get Into Golf

• Free golf programme returns as part of Aramco Saudi Ladies International presented by Public Investment Fund (Nov 4-7) followed by the Aramco Team Series    Jeddah (November 10-12) – individual and new innovative team events that have visited the UK, Spain and USA   • Sony Middle East & Africa to launch “The Journey captured by Sony” initiative, profiling select Saudi female trailblazers, during Women in Sports Season at the Aramco Saudi Ladies International    Jeddah, October 28, 2021:  Golf Saudi’s award-winning Ladies First Club powered by Aramco will return to the Kingdom to ahead of November’s double header of Ladies European Tour golf events.    To celebrate last year’s debut Aramco Saudi Ladies International – ......read more

Hayy Jameel Announces Five Month Opening Season in Jeddah

    Jeddah’s new creative complex Hayy Jameel launches with a five-month opening season on December 6, 2021: a broad range of exhibitions and arts programmes featuring more than 45 artists and creatives from around 20 countries, is followed in the Spring by the inauguration of partner creative spaces and Saudi’s first independent cinema   ● Hayy Jameel’s opening season unfolds from December 6, 2021 through to April 30, 2022, with each month dedicated to celebrating the creative complex’s varied elements ● Hayy Arts’ inaugural programmes include international group exhibition ‘Staple: What’s on your plate?’, co-curated by Art Jameel and Delfina Foundation; ‘Illuminate: a Noor Riyadh Capsule’, featuring major light works by 11 Saudi ......read more

Jeddah Old Town to Be the Home for Red Sea International Film Festival

The festival will take place in the UNESCO world heritage site of Jeddah Old Town in the cosmopolitan city on the Red Sea Coast. Jeddah, Saudi Arabia – October 19, 2021:  The Red Sea International Film Festival will be situated in the iconic Jeddah Old Town, a piece of Jeddah’s history that has been perfectly preserved and maintains the soul of Jeddah’s culture and architecture designs. Launching the festival there is an opportunity to showcase the Saudi Arabia’s attractions and offer a better understanding of the region, its culture, and its people by inviting people from around the world to see the true portrayal of the Kingdom. The festival will enable guests to discover Saudi Arabia, the gracious and generous Arabian hospitality, the deep history and rich culture, the diverse and unique landscapes, ......read more

Roman Reigns Vows to Right Wrongs at KSA's WWE Crown Jewel Event

Roman Reigns is heading to Saudi Arabia to face Brock Lesnar vowing to right the wrongs of a previous clash with the Beast in the Kingdom. Reigns will defend his WWE Universal Championship at Crown Jewel in Riyadh on Thursday October 21 against old foe Lesnar. October 14, 2021:  The pair have history in Saudi Arabia dating back to 2018 when they met in confines of a steel cage at The Greatest Royal Rumble. On that night Reigns speared Lesnar through the cage to the floor, controversially losing the match as the Beast was deemed to touch the floor first. Reigns would have claimed the Universal Championship that night, and it still sticks in his mind. “I feel like I was robbed of the victory on that night,” said Reigns. “The object was to get out of the steel cage, and I feel like I did all the ......read more

TURKEY'S Rumeysa Gelgi is warded GUINNESS WORLD RECORDS™ Title for Tallest Woman Living with a Height of 215.16cm (7ft 0.7in)

13th October 2021:  Guinness World Records™, the global authority on record-breaking, today announces that Turkey’s Rumeysa Gelgi, is the Tallest woman living standing at 215.16cm (7ft 0.7in). Rumeysa first achieved a Guinness World Records title back in 2014, aged 17 when she was awarded the title for the Tallest teenager living (female). Her tall stature is down to a condition called Weaver syndrome, an extremely rare condition which causes accelerated growth amongst other abnormalities including skeletal maturation. Since achieving the Guinness World Records title back in 2014, Rumeysa has felt it was important to use her platform for advocacy reasons to educate others about rare medical conditions such as her own.   Fast forward to 2021, aged 24, Rumeysa has been re-measured and confirmed as the ......read more

Exclusive Ticket Bundles for the Red Sea International Film Festival on Sale Now

12 October, Jeddah, Saudi Arabia:  The Red Sea International Film Festival has released early bird ticket bundles to provide avid moviegoers with the exclusive opportunity to be the first to choose the movies they would like to see. The festival will showcase the best films from the region and a carefully curated selection of international acclaimed titles from around the world. The festival will be offering five different ticket bundles, and these are: The Film Fan, which includes two regular screening tickets. The cost of this ticket bundle is SAR 60. The Film Lover, which includes four regular screening tickets. The cost of this ticket bundle is SAR 120. The Cinephile, which includes six regular screening tickets. The cost of this ticket bundle is SAR 180. The Red Carpet, which includes two gala screening tickets. The cost ......read more

Riyadh Season Launches WWE Crown Jewel Tickets on Its Website

October 11, 2021:  The Riyadh Season announced the release of tickets for the “WWE Crown Jewel”, via its official website, as one of the exciting international events set to be hosted during the period. Organized in partnership between WWE and the General Entertainment Authority, WWE Crown Jewel is set to take the stage at the Mohammed Abdo Theater in Riyadh on Thursday evening, October 21, 2021 AD, featuring the anticipated showdown between the Universal Champion, Roman Reigns, and Brock Lesnar as the main event. The evening will also feature Becky Lynch as she defends her title against both Bianca Belair and Sasha Banks in a Triple Threat Match for the SmackDown Women’s Championship. The Riyadh season, which promises 14 diverse forms of entertainment, is set to kick-off on October 20, 2021 with a ......read more

Aramco and Golf Saudi Launch Double-Header of Landmark Ladies European Tour Golf Tournaments in Jeddah – One of the Biggest Weeks of Women's Sport in the Kingdom

• Royal Greens Golf Club in King Abdullah Economic City, near Jeddah, to host two Ladies European Tour events  • Aramco Saudi Ladies International presented by Public Investment Fund (Nov 4-7) followed by the Aramco Team Series – Jeddah (November 10-12) – individual and new innovative team events that have visited the UK, Spain and USA • International stars from across the globe to descend on Jeddah to compete for the $1m prize funds • Danish Emily Kristine Pedersen returns as defending champion   Jeddah, September 29, 2021: The world’s best women’s golfers will be returning to Saudi Arabia in November for what will be the biggest week in professional women’s sport in the Kingdom – with 108 players competing for back-to-back $1m tournaments on the Ladies ......read more

Saudi Racing Star Reema Juffali Feeling Stronger After Training Camp in Austria

27 September 2021: Having been put through her paces at a training camp in Europe, Saudi racer Reema Juffali says she’s now in the best physical and mental shape of her career ahead of next month’s final round of the British F3 Championship.   The Jeddah-born driver, who represents Douglas Motorsport, travelled to Austria earlier this month where the 29-year-old took time away from the track to attend her last intensive training camp of the season and work on improving her endurance, strength and stamina.    She undertook a number of different activities including hiking and climbing and Juffali insists she is already seeing clear improvements after taking part in a camp that she describes as key to her development.   “Results on the track is just one part of my progress,” she said. ......read more

XP: The Region's First Music Conference Will Take Place in Riyadh to Amplify Music Futures

Three-day conference launches in Riyadh, Saudi Arabia, from 13th - 15th December September 27th, 2021, Riyadh, Saudi Arabia: From the people behind MDLBEAST and SOUNDSTORM – the region's biggest and loudest music festival – and in partnership with the Saudi Music Commission, comes XP; a three-day music event with a conference & nightlife aspect, created to amplify music futures across the Middle East. XP will take place in Riyadh from 13th  – 15th December and is set to become the most forward-thinking gathering of music leaders in the region.  Through workshops, panel discussions and roundtables, networking opportunities, and music activations, XP will expand opportunities for music industry professionals of all backgrounds including artists, entrepreneurs, creatives, and policymakers as they ......read more

Guinness World Records Verifies Oldest Identical Twins Ever

JAPAN’S Umeno Sumiyama, Koume Kodama are awarded GUINNESS WORLD RECORDS TITLE for “Oldest identical twins ever (female)” and “Oldest identical living twins (female)” at 107 years 300 days old   September 22, 2021:  Guinness World Records™, the global authority on record-breaking, today announces that Japan’s Umeno Sumiyama and Koume Kodama, are the world’s Oldest identical twins (living and ever/female) at 107 years, and 300 days, as of Sep. 1st 2021.   Umeno and Koume were born on Nov. 5th 1913 as the eldest and second daughters in a family that lived in Shodo Island, Kagawa Prefecture. Of the 11 siblings, Umeno is the third and Koume is the fourth child. Twins family says they have described their childhood was just like a Japanese TV drama ......read more

Soundstorm '21 Unveils Initial Artists Line-up

Over 150 international and local artists to perform at the four-day music festival in Riyadh, Saudi Arabia, from December 16-19 Tickets now available through mdlbeast.com and in-store at Virgin Megastores in Saudi Arabia. September 11, 2021, Riyadh, Saudi Arabia: Music entertainment company, MDLBEAST, has confirmed the biggest acts in dance music will once again take to the stage at its flagship event SOUNDSTORM, the region’s biggest and loudest music festival, with the first official line-up being revealed for the 2021 edition.  Hosted in Riyadh between December 16-19, SOUNDSTORM will feature a world-leading international music line-up with more than 150 global superstar headliners and international dance acts performing alongside local and regional talent.  Electrifying over 500,000 revellers at what is one ......read more

14 Upcoming Arab Films Chosen for the 2020-2021 Selection by the Red Sea Fund to Receive Grants

The 2020-2021 first cycle of projects announced to receive production and post production funding    September 6th, 2021:  The Red Sea International Film Festival (RSIFF) today announced the 14 recipients of its funding in its 2020-2021 programme for Arab filmmakers that will receive production and post-production funding from the Red Sea Fund. The fund aims to support projects that require immediate and crucial financing to help bring films to life and shine a light on important narratives from exciting and emerging filmmakers from the Arab world.    This round of funding is an accelerator to the official Red Sea Fund initiative which launched in June and received an encouraging 650 projects which are currently being reviewed and will be announced in December.    The fiction features ......read more

Golf Saudi Hosts Exclusive Mass Participation Activations In Spain For Famous Female Saudis

Activations held to promote female empowerment within golf during Aramco Team Series – Sotogrande 09, August 2021: This weekend saw Golf Saudi host leading female Saudi personalities at the second Aramco Team Series tournament of the year in Sotogrande, Spain. Activities were organised as part of Golf Saudi’s wider Mass Participation programme, which aims to grow the game of golf and boost participation in both Saudi Arabia and internationally.  Participants were introduced to golf by Golf Saudi’s Mass Participation senior professionals Grant Smith and Steven Troup, with guests including Saudi health coach and entrepreneur Nawal Alkhalawi, the founder of the first Saudi female football team Maram Albutairi and social media influencer Hana Bassrawi. As part of the introduction to golf, both Grant and Steven ......read more

Golf Saudi Signs-Up to United Nations Sports for Climate Action Framework

Official body for the development of golf in Saudi Arabia signs up to UN Sport for Climate Framework, and extends collaboration with GEO Foundation    20, July 2021, Riyadh, Saudi Arabia: Golf Saudi has continued to demonstrate the strength of its commitment and leadership in sustainability, with combined announcements that will further accelerate action and results across a range of priority environmental and climate issues. By becoming an official signatory of the UN Sport for Climate Framework, the sports body joins a rapidly growing community of organisations, leagues, tours, tournaments and associated media across sport - building commitments and pathways towards The Paris Agreement’s ‘net zero’ targets. His Excellency Yasir O. Al-Rumayyan, Chairman of Golf Saudi and the Saudi Golf ......read more

Jason Kokrak Latest High Profile Name to Join Golf Saudi as an Ambassador Ahead of the 2021 Open

Two-time PGA TOUR winner and rising star joins Golf Saudi as the organisation’s second new international ambassador of 2021 14 July, 2021:  The Royal St George's Golf Club, Kent, UK: Two-time PGA TOUR winner and world #24, Jason Kokrak, is the second international ambassador to join Golf Saudi in 2021, following on from icon of the game Gary Player in April. One of the in-form players of the last twelve months, American Jason Kokrak will support Golf Saudi in its journey to bring the great game of golf to new audiences both globally and within the Kingdom of Saudi Arabia.  News of Kokrak’s ambassadorship was announced 24 hours before he was due to tee-off at the 149th Open at Royal St George's Golf Club in Sandwich, England. The Open is one of the oldest golf tournaments in the world, and one of the ......read more

Golf Saudi Ambassador Camilla Lennarth Gives A Special Clinic For Female Players From The Muslim Golf Association

Clinic held as part of Golf Saudi's wider Mass Participation programme during the inaugural Aramco Team Series tournament in London July 12, 2021:  As part of Golf Saudi's continuous efforts to develop the game of golf, a clinic was organised for ten female golfers from The Muslim Golf Association (MGA) as part of an exchange of golfing experience between the U.K. and Saudi Arabia. Held on the first day of the inaugural Aramco Team Series – London event, the clinic was held at the Centurion Club in Hertfordshire. The clinic was given by Golf Saudi ambassador Camilla Lennarth, who provided technical tips to help the participating MGA ladies improve their game. This session was held as part of Golf Saudi's Mass Participation programme, which aims to introduce the game of golf to female golfers in Saudi Arabia and ......read more

The Chalhoub Greeenhouse Launches KSA's First Fashion Lab to Nurture Saudi Fashion Talent

• Chalhoub Group’s initiative to promote corporate entrepreneurship and innovation to identify disruptive and innovative Saudi fashion brands  • Pairing entrepreneurs and fashion experts, The Fashion Lab will focus on early-stage ventures and brands, which will receive up to USD 15,000 in funding • The Fashion Lab is now open for applications    July 07, 2021:  Chalhoub Group, the leading partner for luxury across the Middle East, has announced the launch of Saudi Arabia’s first of its kind Fashion Lab to identify and boost innovative and disruptive Saudi fashion brands, and support creative designers on their journey to becoming successful entrepreneurs.    An initiative of The Chalhoub Greenhouse, to promote corporate entrepreneurship and innovation, The Fashion ......read more

Meet the Adidas Saudi Football Athletes as They Get Ready to Inspire a Nation to See Possibilities With Optimism

KSA, July 06, 2021:  adidas is proud to support Saudi football talents as they embark on their football journey this summer. Athletes Salman Al-Faraj, Khaled Al-Ghannam, Saud Abdulhamid, Mohammed Al Rubaie and Mukhtar Ali will be representing The Kingdom on the global playing field this summer.  This monumental moment for the young talents falls directly in line with adidas’ recently introduced evolution of its long-standing brand attitude Impossible Is Nothing. In an effort to support regional and local sports communities through sport, adidas believes in rebellious optimism, rooted in the belief in the power of sports to change lives.   Here’s a look at the 5 Saudi adidas athletes representing the national team: Salman Al Faraj: Salman Al-Faraj is captain of the KSA national team, and ......read more

FORMULA 1 Saudi Arabian Grand Prix Launches ‘Race Through Art' Competition for Homegrown Artists

Competition announced today encouraging Saudi artists to showcase their talents and promote the Formula 1® WeRaceAsOne initiative ahead of the pinnacle of motorsport’s debut in Jeddah on December 3rd -5th   Jeddah, Saudi Arabia (June 24) – The Ministry of Sport, Ministry of Culture and the Saudi Automobile & Motorcycle Federation (SAMF) – Promoter of the 2021 FORMULA 1 SAUDI ARABIAN GRAND PRIX -  in association with Formula 1®, has today launched its ‘Race Through Art’ Competition. Aimed exclusively at Saudi nationals, artists could have their inspiring artwork displayed on the newest street circuit in F1®– the Jeddah Corniche Circuit - when the pinnacle of motorsport arrives in Jeddah on the weekend of December 3rd -5th this year.   With less than six months to go ......read more

Hayy Jameel, Saudi Arabia's Dedicated Home for the Arts, is Set to Welcome Visitors from the Winter of 2021

● Slated for a winter 2021 launch, Hayy Jameel is to open during the year that marks the 75th anniversary of Jameel family global philanthropy ● The 17,000-square-metre cultural complex includes Saudi’s first independent cinema; an exhibitions centre (Hayy Arts); artists’ studios; project and learning spaces; plus ‘Hayy Residents’ – like-minded, pioneering creative businesses from Jeddah ● Hayy Arts features compelling exhibitions of Saudi and international art and design, developed in partnership with globally-renowned museums and organisations; the opening show ‘Staple: What’s on your plate?’ is co-curated by Art Jameel, Jeddah/Dubai, and Delfina Foundation, London ● Take an immersive tour of Hayy Jameel.      June 22, 2021 ......read more

Racing for a Sustainable Future at the Puebla E-Prix

 NEOM, Principal Partner of the Mercedes-EQ Formula E Team, takes a closer look at how the Formula E, as a sport, harnesses innovation to create a more sustainable future.   Saudi Arabia -  June 21, 2021:  With rounds 8 & 9 of the ABB FIA Formula E World Championship taking place in Mexico over the weekend, NEOM focuses on how Formula E has helped lead the charge as the country continues to make strides in its sustainability approach.    Formula E is well known for driving performance both on and off the track with the World Championship actively promoting alternative energy solutions to contribute to reducing air pollution and fighting against climate change around the world, in partnership with UN Environment Programme's #BeatAirPollution campaign.   The NEOM project is ......read more

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Ogilvy PR Names Matt Buchanan as Global Head of Consumer PR…

10, June 2021:   Ogilvy PR has appointed Matt Buchanan as its new Global Head of Consumer PR.  In this new role for the agency, Buchanan will report to Ogilvy PR’s Global CEO Julianna Richter and will lead consumer brand communications globally – evolving the go-to-market strategy, driving innovation, enhancing capability and overseeing multi-market consumer brand ......read more

Lebanese Amputee Athlete Breaks the Guinness World Records™ Title to Mark the Launch of GWR's ...…

The initiative aims to make GWR more relevant and accessible to people with physical, intellectual and visual impairments around the world MENA: Longest static wall sit (female) – LA1 UK: Fastest accumulative time crossing the United Kingdom by tandem bicycle (male) - IS1  USA: Fastest 100 miles on a treadmill (female) - LA2 (not happening until July) 05, June ......read more

Memac Ogilvy names Till Hohmann as Chief Creative Officer for MENA…

 Globally recognized Hohmann will oversee the region’s creative offering across Memac Ogilvy’s five core capabilities.  Till returns to Memac Ogilvy having led the group to being recognized as the region’s number one creative agency by Dubai Lynx in 2010.  Hohmann brings experience from leading markets, including London, Munich, Singapore, and ......read more

Saudi Opera Singer Mohammed Al-Zahrani Wows Audiences with Performance of “Aala Wa Amjadu” (Sublime ...…

April 25, 2021:  As part of its Ramadan Series under the theme “Human Fraternity: Dignity and Hope”,in partnership with Hiba Al Kawas Academy and with support from Lead Partner Mubadala Investment Company (“Mubadala”), the 18th edition of Abu Dhabi Festival, themed "The Future Starts Now", presented talented countertenor Mohammed Khayran Al-Zahrani, the ......read more

Gary Player Unveiled as Newest Golf Saudi Ambassador at the 2021 Masters at Augusta National…

Three-time Masters winner and icon of the game joins Golf Saudi as the organisation’s international ambassador Saudi - April 08, 2021:    Nine-time Major Champion, Gary Player, has joined Golf Saudi as its latest and most influential ambassador to date. One of the most decorated golfers of all time, Mr. Player will work with Golf Saudi to help implement a shared vision ......read more

Long Fingernails Break Guinness World Records™ Title Before Cut…

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Higher Grounds: Saudi Raha Moharrak on Stepping Into Your Better Self…

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The MITEF Saudi Startup Competition Concludes the Startup Investment Forum and the StartSmart ...…

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Golf Saudi Launches ‘Power of the Game' Podcast…

Listeners invited to hear from key individuals contributing to Saudi Arabia’s growing reputation as golf’s most dynamic market 02 March, 2021, Riyadh, Saudi Arabia:  Listeners interested in the rapid development of golf in Saudi Arabia can now get the inside track to its trailblazing plans via Golf Saudi’s brand-new podcast – Power of the Game. The series has ......read more

Golf Saudi Upholds the Highest Health and Safety Measures to Successfully Deliver the 2021 Saudi ...…

- Precautionary measures were taken throughout the tournament to mitigate the ongoing threat of Covid-19 - KAEC, Saudi Arabia (10 February, 2021): Dustin Johnson was crowned the champion for the second time on Sunday to conclude the third edition of the Saudi International powered by Softbank Investment Advisers. Upon conclusion of the tournament, Golf Saudi further recognised the efforts ......read more

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